The Benefits of Sponsorship

Why become a sponsor at the Auto Show?

There is a ton of value to be gained by becoming a sponsor at our auto show. Let’s look at the history of our auto show and then the benefits of sponsorship.


The Auto Show has been part of Central Florida’s fabric for over 45 years. What started in Disney’s backyard, has been a staple at the Orange County Convention Center for many years. Even Covid was unable to stop the Show.

Today, we are hosting the third generation of Central Floridians. The Auto Show is a true family event that has a love and admiration of auto technology. Here are 15 benefits of being a sponsor and 20 ways to do it.


    1. Increase branding and awareness and boost brand visibility.
    2. Increased credibility as a brand.
    3. Foster a positive reputation.
    4. Expand your reach.
    5. Engage with customers and potential customers.
    6. Educate auto show attendees about your company, your product, and your services.
    7. Showcase a service or product.
    8. Associate your business with a trusted brand.
    9. Gain direct access to your local customers.
    10. Amplify your content strategy.
    11. Generate social media traffic, web traffic, and foot traffic to your business.
    12. Build business relationships.
    13. Gain important insights.
    14. Establish brand authority.
    15. Build a platform for post-event interactions.


    1. Tickets.
    2. Program.
    3. Events.
    4. Social media posts.
    5. Radio/ TV ads.
    6. VIP Experience.
    7. Luxury Lounge.
    8. Kids Test Drive.
    9. EV Test Track.
    10. School and Career sections.
    11. Branded merchandise.
    12. Shuttle buses.
    13. Box Office computers.
    14. Audiovisual equipment.
    15. Badge holders/ wristbands.
    16. Banners.
    17. Award ceremonies.
    18. Tech Competition.
    19. Drinks and coffee breaks.
    20. Directional signage.

As you can see, the reach and depth of the Auto Show is huge. Contact us today to find out what the Auto Show can do for you.

Complete the form below to inquire about becoming a Sponsor.

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2024 Model Year Auto Show Updates

2024 Model Year Auto Show Updates

March 15, 2023

The Central Florida International Auto Show (CFIAS) is working hard creating the ultimate mobility experience at our Auto Show on 2-5 November 2023 at the Orange County Convention Center in Orlando, Florida. Guests, exhibitors, and industry partners please note the following upcoming deadlines related to this year’s event.

Ticket Purchase
Guests can purchase tickets on our site platform or through EventBrite.

Auto Show Exhibitor Booths

Vendors receive the best choice in booth locations when signing up early. Space application and contracts received and fully paid by 1 June are eligible to receive a discounted rate. All contracts must include the required 50% deposit. Click here to email exhibitor services.

Interested in Participating in the Show?

    • Schools, do your students want to share their talents with our guests? Email your proposal to exhibitor services here.
    • Artists, would you like to highlight your talents at our Show? Email your proposal to exhibitor services here.
    • Car Clubs, do you want to display your vehicles at our show? Email your proposal to exhibitor services  here.
    • Have an idea for the show? Email your show organizers here.
    • Want to become a sponsor? Email your show organizers here.

About the Show

Last year’s Auto Show showcased hundreds of electric, hybrid, and gas powered vehicles, new and old cars, robotics, sustainability, EV charging, and augmented reality experiences. The electric city bus was on display as was Beep the autonomous shuttle. This year the show gets bigger! Come and see us November 2-5, 2023 to see what all the excitement is about!

Show Location

Orange County Convention Center- North Concourse
9400 International Drive
Orlando, FL 32819

Show Hours

    • Thursday 3:00 pm – 9:00 pm
    • Friday 12:00 pm – 9:00 pm
    • Saturday 10:00 am – 9:00 pm
    • Sunday 10:00 am – 6:00 pm

Auto Show Experience Checklist

Auto Show Experience Checklist – Plan your visit

    • Review the auto show website for
      • show hours.
      • cars that will be displayed.
      • cars available for test drive.
      • special events and reveals.
      • Print out the floor plan and program.
    • Purchase auto show tickets.
    • Check for any event upgrades or VIP tickets to experience.
    • Pick up friends and family.
    • Get to the venue early.
    • Visit every display. Make a list of your favorite cars. Note what you loved about it and what is ok.
    • Talk to the products specialists about the vehicles.
    • Participate in every test drive inside and outside. Make notes about how you felt.
    • Check out the new launches.
    • People watch. See what others are looking at and how they are experiencing the vehicles.
    • Visit the local vendors.
    • Taste local foods.
    • Check out alternative displays and experiences.
    • Get all the giveaways and freebies you can.
    • Accept all the manufacturer coupons, incentives, and vehicle promotions at the show. You can always get rid of them later if you do not use them. At least you have them for the vehicle you decide to purchase.
    • Follow the Show pages for updates.
    • Have fun and take lots of pictures!
    • Talk to management about becoming an auto show insider. We can always use your help planning our events!

Buy Tickets Now and Save time at the show

Purchase online